Cookie Policy

1. About This Policy

This Cookie Policy explains how Tracetex 360 Innovations (OPC) Pvt Ltd. ("Tracetex", "we", "us") uses cookies and similar technologies (such as local storage, pixels, and SDKs) when you visit tracetex.in, tracetexinfra.com, and any related applications or platforms (collectively, the "Services"). It should be read alongside our Privacy Policy.

2. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They allow the site to recognise your device and remember information about your visit — for example, your preferences, login state, or how you navigate between pages. "Similar technologies" include browser local storage, session storage, and pixel tags used for analytics.

3. Categories of Cookies We Use

• Strictly necessary. Required for core functionality such as loading pages, maintaining sessions with our authentication provider (Supabase), and remembering your cookie choices. These cannot be disabled through the consent tool.
• Functional. Remember non-essential preferences such as language or display settings to improve your experience.
• Analytics / performance. Help us understand how the Services are used, which pages are most visited, and where errors occur, so we can improve reliability and content. These are only set after you accept analytics cookies.
• Marketing. Where used, these help us measure the effectiveness of outreach campaigns. They are only set after you accept marketing cookies. Tracetex does not sell personal data.

4. Third-Party Cookies

Some cookies are set by third-party services we rely on to deliver the Services — for example, our authentication and database provider (Supabase), our email/transactional delivery provider, and, where enabled, analytics platforms. These third parties process data under their own privacy notices, and we require them to handle personal data consistent with applicable law.

5. Legal Basis

Where the EU/UK General Data Protection Regulation applies, we rely on your consent for non-essential cookies (analytics and marketing), and on our legitimate interest in operating a secure, functional website for strictly necessary cookies. Under India's Digital Personal Data Protection Act, 2023, we obtain consent through a clear affirmative action before setting non-essential cookies.

6. Managing Your Preferences

When you first visit the Services, you can accept all cookies, reject non-essential cookies, or customise your choice. You can update your preferences at any time using the button below or by clearing cookies in your browser. Most browsers also let you block or delete cookies through their settings — note that blocking strictly necessary cookies may break parts of the Services.

7. Retention

Session cookies expire when you close your browser. Persistent cookies (including your saved consent choice) remain on your device for up to 12 months unless you delete them earlier. You can withdraw or change your consent at any time.

8. Changes to This Policy

We may update this Cookie Policy to reflect changes in the technologies we use or in applicable law. Material changes will be communicated through the Services. The "Last updated" date at the top of this page indicates when the policy was last revised.